{"id":31412,"date":"2023-01-11T10:51:18","date_gmt":"2023-01-11T15:51:18","guid":{"rendered":"https:\/\/www.getmaple.ca\/?post_type=announcements&p=31412"},"modified":"2024-03-07T10:53:00","modified_gmt":"2024-03-07T15:53:00","slug":"maple-welcomes-nick-stein-as-chief-marketing-officer","status":"publish","type":"announcements","link":"https:\/\/www.getmaple.ca\/newsroom\/announcements\/maple-welcomes-nick-stein-as-chief-marketing-officer\/","title":{"rendered":"Maple Welcomes Nick Stein As Chief Marketing Officer"},"content":{"rendered":"

TORONTO<\/span><\/span>,\u00a0Jan. 11, 2023<\/span><\/span>\u00a0\/CNW\/ –\u00a0Maple, Canada’s<\/span>\u00a0leading virtual care platform, announced today that\u00a0Nick Stein<\/span>\u00a0will join the company as its first Chief Marketing Officer. In this role, Stein will lead\u00a0Maple’s<\/span>\u00a0marketing strategy, including brand management, corporate communications, product marketing and customer acquisition and retention. Stein joins recent executive hires\u00a0Carl Smith<\/span>, Chief Financial Officer, and\u00a0Marc Caltabiano<\/span>, Chief Product Officer, to accelerate\u00a0Maple’s<\/span>\u00a0next phase of growth following a\u00a0$75 million<\/span>\u00a0CAD Series B fundraising in 2020 led by Loblaw subsidiary Shoppers Drug Mart and the acquisition of virtual health startup Wello in 2022.<\/p>\n

Stein\u00a0has deep experience building winning brands, attracting top talent, leading high-performing teams and accelerating business growth across multiple industries. Most recently, he served as the first Chief Marketing Officer at PocketHealth, a diagnostic image sharing platform, where he built and scaled the Marketing function, drove the go-to-market strategy and helped attract nearly one million patients across\u00a0the United States<\/span>\u00a0and\u00a0Canada<\/span>. Prior to that, Stein was the founding Chief Marketing Officer at Top Hat, an education technology platform, which raised more than USD\u00a0$200 million<\/span>\u00a0in venture capital. During Stein’s tenure, Top Hat increased revenue by 300% and grew from from 100 to 500 employees.<\/p>\n

Previously, Stein held senior leadership positions at Vision Critical (now Alida), Salesforce, and Rypple, a venture-backed startup acquired by Salesforce. Prior to his career in technology, Stein was an award-winning journalist at\u00a0Fortune<\/i>\u00a0magazine and\u00a0CBC News<\/i>. He holds a Masters in journalism from\u00a0Columbia University<\/span>\u00a0and a BA from\u00a0McGill University<\/span>.<\/p>\n

“Nick is a highly experienced industry leader and I’m thrilled to have him join our executive team as\u00a0Maple<\/span>\u00a0builds on its steep trajectory\u00a0 of growth,” said\u00a0Brett Belchetz<\/span>, CEO and co-founder of\u00a0Maple<\/span>. “Nick has a demonstrated track record building and scaling marketing teams, and a unique perspective on storytelling as an award-winning journalist.”<\/p>\n

“The Covid pandemic has placed unprecedented pressure on an already overburdened healthcare system and has pushed frontline healthcare workers to the breaking point.\u00a0Maple<\/span>\u00a0has a unique opportunity to ease that burden by improving the delivery of healthcare for all Canadians,” said\u00a0Nick Stein<\/span>, Chief Marketing Officer at\u00a0Maple<\/span>. “I’m looking forward to joining such a passionate, mission-driven team and helping to improve care for millions of patients.”<\/p>\n","protected":false},"author":33,"featured_media":0,"parent":0,"template":"","acf":{"show_age_gate":false},"yoast_head":"\nMaple Welcomes Nick Stein As Chief Marketing Officer - Maple<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.getmaple.ca\/newsroom\/announcements\/maple-welcomes-nick-stein-as-chief-marketing-officer\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Maple Welcomes Nick Stein As Chief Marketing Officer\" \/>\n<meta property=\"og:description\" content=\"TORONTO,\u00a0Jan. 11, 2023\u00a0\/CNW\/ –\u00a0Maple, Canada’s\u00a0leading virtual care platform, announced today that\u00a0Nick Stein\u00a0will join the company as its first Chief Marketing Officer. 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